This Mobile Content/Gaming Professional is available for hire.
Contact our Staffing Services Representative at (888) 356-3501,
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- Ref# 634634493
- Director of Marketing in California
Experience Summary:
Director of Marketing
- Created marketing/business plan to position the digital sheet music web download store as the iTunes for sheet music.
- Directed introduction a Linux Tablet PC with WIFI connectivity and specialized music applications, in the $7 billion dollar music products market.
- Developed and implemented a distribution strategy for Europe, Asia and Australia generating a $10 million revenue stream in initial year.
- Developed and implemented extension of the on-line sheet music store of over 85,000 titles in a new channel through the 7,000 music product retailers in North America.
- Developed market-based requirements for new releases of the sheet music hardware and software enabling greater product penetration in both professional and consumer markets.
- Created and implemented an accessory strategy that realized margins 5 times greater than for the tablet.
