• Ref# 1248987838
• Product Line Manager in California

Summary:

Experience in Imaging, Wireless and Wired Communication Semiconductor IC's and Software

Seasoned marketing and business development manager with proven success in generating $50-$100M new business opportunities for semiconductor products in wireless handset, consumer imaging and wired communications across US, Europe and Asia. Hands on product line management experience in hardware and software development with responsibility for $100-300M in revenue. Strong profit and loss (P&L) management, cross company strategic product portfolio definition experience.

• Knowledge of wireless handsets, digital camera, camcorder and wired communication products
• Worked with 3G/UMTS modem and application processors, Bluetooth/DTV semiconductors
• Collaborated with 3rd parties and R&D to provide application and modem software solutions using Microsoft, Linux and LLOS
• Customer relationship, pre-design in process and business contract management expertise
• Managed digital semiconductor hardware and software development (schedule, resources and risk) life cycle
• Experienced in strategic planning, competitive analysis and business financial analysis

Experience Summary:

Wireless Handsets (3G-UMTS) Product Line Manager

Manage integrated modem and application processor chipset product line (~$100-300M revenue) intended to be used by key OEM's and ODM's in high tier (>$250 transfer price) mobile handsets

Determine UMTS digital base-band roadmap for integrated applications and 3G modem solutions.

• Creation of marketing requirement document (MRD) based on OEM future product plans and key Operator (Cingular, TMobile, Vodafone, Orange, H3G etc.) requirements and services
• Creation of in-depth competitive analysis, which includes a comparison of power, multimedia performance, area, pricing and software investment reuse at key clients in 3G handset space
• Collaborating with R&D to translate MRD to a business plan (financial projection and ROI analysis) and managing product life cycle from concept to volume production
• Developing new product concepts and pro-forma business projections related to volume pricing, subsidies, costs and volumes of 3G handset chipset products

Create modem and application software (high level and low level OS) strategy for products

• To enable Windows Mobile and Linux baseport, multimedia and bridge/framework offering
• Define complimentary software elements (multimedia- DSP based audio and video codecs, application suites and UI) through appropriate 3rd party eco-system partners

Work closely with market communications division on product briefs and product specific press announcements