Electronicsearch

Senior Director of Product Management and Marketing in California

Ref# 828737613

Experience Summary:

We are currently representing an excellent Senior Director of Product Management and Marketing, who has 12+ years of experience in mobile (carriers, applications, device OEM app-stores globally, etc); working knowledge of the mobile Internet, iOS/Android apps and media business sectors.

Some of his accomplishments include:

• Solid consumer marketing and online advertising experience – social media, search, display, mobile, video (behavioral, demo targeting), etc.
• Experience growing a successful mobile start-up from $5MM to $60MM; launched large global products with 100M users.
• Experience launching mobile internet products (browser and apps platform) on devices in emerging markets (China, India, SEAP, LA); touching 20+ markets and 100M+ devices.
• Launched a catalog of 15+casual games (casino, board, puzzle, etc) and interactive platform through multiple platforms.
• Developed a unique, unprecedented advertising program that offers demographic targeting and interactive performance advertising.
• Launched several consumer content properties targeting different demographics for several large media brands.
• Responsible for driving online consumer acquisition programs through search, social media, Facebook applications, organic, direct/indirect affiliate channels, WAP advertising, etc.
• Developed, managed and launched handset client/server products for OTA device management, telecom service activation, etc; grew the product line to a $25M+.
• BS Electrical Engineering – MS Computer Engineering – MBA.
• Our candidate is currently willing to relocate anywhere for the right opportunity.